PRODUCT OF THE DAY/INSPIRATION- DC VARSITY TEE

My cousin had a dope custom Georgia Bulldogs jacket.I wanted it so bad. So when I went to SF Pier 39 to buy it, I asked for it but the salesman must of thought I said "Georgetown" instead of "Georgia." I liked it so much that I bought it instead of Georgia. After buying it, I figured out what the Hoyas were all about. By then that they just won the national championship and Patrick Ewing was one of the best college players (shout out to Gene Smith/UNDRCRWN sales agency superstar. He was on the championship team) heading into the NBA draft. So since then I supported the Hoyas.
When Allen Iverson got there, I just liked the fact that he was in jail before the season and was an All-American quarterback. Plus his crossover was crazy. Teaming up with one of my favorite/least known players Victor Page they had one of the illest backcourts ever.
Buy the t-shirt here.


- DOC CIRCA 1988

EM FREESTYLE ON TIM WESTWOOD

Eminem Caricature Tee are still available here


Asher shout out.

KOBE IN DENVER AGAIN

I designed this a while back (pretty much when it was relevant). But since Kobe just took game 3 in Denver, I thought it was relevant now. I still have a few left.
I'm going to sell 24 of these soon.
Stay tuned.

Here is the inspiration... (special shot goes out to Jeff Rhodes)

MY NEW LOGO

INSPIRATION - MIES VAN DER ROHE- BARCELONA CHAIR

Mies van der Rohe, Ludwig
(1886-1969)

Birthplace: Germany

Ludwig Mies van der Rohe was the german architect responsible for the Barcelona chair that UNDRCRWN used as a canvas for the UNDRCRWN Chair. The original chair was designed to be placed inside the Barcelonal International exhibition.
It was actually named the Pavillion Chair but became know as the Barcelona Chair because of the actual building it was created for. This was always one of my favorite chairs. It's simplicity and comfort are 2 values that I carry into all of my design. 

For more info on Mies van der Rohe click here.

Remember this?

Notice how Shaq didn't really do anything.

MR. BIG $HOT

While working on certain footwear projects for Adidas, I created identities for a few athletes.

One was Chauncey Billups. Not sure where this ended up but in honor of the big win tonight, here you have it. More to come...

MEMORIAL DAY SALE

Everyone is talking about this sale... well maybe not everyone, but they should be. 

Take a gander over at UNDRCRWN.com. It's good for your health. If you feel like buying something, simply type in "MEMORIAL09" at checkout and you'll receive 40% off courtesy basketball short weather. Please forward this to 10 of your friends or else you will step in sh!% every day for a week.

T-SHIRT AWESOMENESS

What do you get when you combine. Too $hort & McDonalds?

UNDRCRWNCOLLEGE.COM

If you love doing something crazy, then check out the new Asher Roth x UNDRCRWN webstore.
UNDRCRWN has just launched UNDRCRWNcollege.com. The official liscenced apparel by UNDRCRWN. Look for exclusive colorways coming soon!

ROOTS X PUBLIC ENEMY ON JIMMY FALLON

BRUCE LEE vs. IRON MAN

Bruce Lee all day.

GONE FISHING VOL. 2

I should probably add Yao Ming, the Hawks and the Mavs as well.

SHOPUNDRCRWN.COM - GONE FISHING SALE.

In honor of season ending losses that will transition to glorious vacations with baby momma's, we decided to have a sale.

USE THE CODE: GO FISH AND RECEIVE 30% OFF OF YOUR WEB PURCHASE

EDDIE HOUSE IS FROM THE BAY.

"I just made a shot, that's what happens when you start bustin' somebody's ass., they get upset like that and resort to bush league tactics."
Eddie House, Boston Celtics.2009

My new favorite player.

LIVING PROOF SPEAKER SERIES

Last week I was invited to the Harlem Boys and Girls Club, "Living Proof Series" to speak to kids about my career.
Also speaking was Nike EKIN, Will Eberhart. Wow, what a story. I found out that Will was working with AND1 before I was there, went to school in the Bay and now at Nike as an EKIN. Small world.

Looking back it's pretty crazy that I left the Bay Area 10 years ago and have been able to see and do as much as I have so far (key words, "so far") I'm glad I get an opportunity to explain to kids that there are more opportunities in the basketball industry then just playing.

Thanks to Manny and all the kids that showed up. Next time I think I want to have a 3 point shoot out with all the kids for t-shirts. Only thing is that there might not be many shirts given away.

RANDY BROWN'S CHAMPIONSHIP RINGS AVAILABLE HERE

My birthday is coming up. If someone is looking for a good gift for me. I think this would be perfect...




From ESPN.com
----------------
He bagged three rings with the Bulls, now you can.

When the news came over the wire last week that former Bulls guard Randy Brown would be selling his trio of championship rings as part of bankruptcy proceedings, it was a solemn reminder that the truth hits everybody in a recession as deep as the one we're all in right now. Brown, who also served as an assistant coach for the Sacramento Kings, filed Chapter 7 recently, and consigned his personal mementos of athletic dominance to the highest bidder. Sold as a set, the three rings have been tagged with a minimum opening bid of $19,000.

Read the rest of the ESPN story here.

PAC MAN - POUND FOR POUND - THE GREATEST