Wednesday, April 30, 2008

Tuesday, April 29, 2008



Since Undrcrwn is brings entertainment and sport together I'd like to present the first video for "ATHLETES WANT TO BE RAPPERS"

NEON DEION SANDERS a true entertainer.This was before Cash Money coined "bling bling"
Truly ahead of his time. Throw T-Pain in there and a Lil Wayne cameo and it would be #1 on 106 and Park.

Monday, April 28, 2008

Hey, hey, heyeee, heyyy...

Smoke weed every day.

The funniest thing about this interview is that Michael Irvin is asking the questions... Well maybe not the funniest... more like ironic.

Click here to hear the entire interview.


This has nothing to do with anything, but... I think I'm going to get one of these.



Sunday, April 27, 2008


Nothing like athletes brining in the real experts in "BEEF" to help them with they hype.
LEt's see who partners with Emenem or 50.
THey should do a rapper draft like the Racial Draft from the Chapelle Show.


Jay-Z Joins LeBron/DeShawn Stevenson Fued

It’s getting personal now. First Deshawn Stevenson of the Washington Wizards called LeBron James “overrated.” Then ‘Bron ‘Bron responded by telling media his responding to Stevenson’s comment would be like “Jay-Z responding to Soulja Boy.” The two went at it during the first three games of their playoff series with James almost single handedly defeating the Wiz in games 1 and 2. Stevenson and company regrouped to take game 3, even inviting Soulja Boy, who was in attendance. But leading up to game 4, James brought in reinforcements. According to the Washington Post, Hov has recorded a track for LeBron aimed at Stevenson and the Wizards. The song premiered at D.C. night spot Love on Friday night; the same location Wizards guard Gilbert Arenas celebrated his 25th birthday last year with a million-dollar bash. James hosted the party and he and teammates had fun at Stevenson’s expense. Stevenson, however, didn’t take too kind to word of the song. “When I had Soulja Boy here, it was on the court. It was nothing disrespecting him or his family or even foul language,” he told the newspaper. “So I’m boycotting Love. Everybody on our team, we’re boycotting Love…. We’re not going no more. But I appreciate Jay-Z for giving me the shout out.”

Friday, April 25, 2008


Adidas Gil II Zero x Undrcrwn (+Raffle!)
We are proud to announce the launch of the Gil II Zero x UNDRCRWN at UBIQ this Saturday.

This is a pre-release and will not be available anywhere else but UBIQ for a few weeks.

UBIQ is fortunate enough to have signed Gil II Zeros available for raffle. So stop in to find out how to get your hands on these super limited sneakers.

UBIQ Walnut Street
1509 Walnut Street
Philadelphia, PA 19102


Spring 1 and March Madness product (only available at UBIQ) is up online now. Stock is limited... (of course) so hurry up and buy.

Wednesday, April 23, 2008


Part one of my Philladelphia's finest that are down with Undrcrwn.
Al came by the spot yesterday. Look out this summer for some exclusive UNDRCRWN summer league uniforms.

Alvin Williams is formerly of the Raptors, Villanova University and Germantown Academy and now is a commentator on Comcast Sports in Philly.

Monday, April 21, 2008


Philly Stand up!
Available only at UBIQ.
Online soon.

UBIQ Walnut Street
1509 Walnut Street
Philadelphia, PA 19102

This was actually the first Undrcrwn T ever produced. We didn't sell any (wink, wink)

Wednesday, April 16, 2008


We have a team captain. NBA First Team All-Hood team will be announced soon.


I had a chance to meet Tyreke Evans a few months back. Quiet kid, polite but had a confidence you can only get from being arguably the best high school player in the country. Since moving back to Philly, and a great article in the Philadelphia Inquirer on Undrcrwn, I heard about 2 kids from Philly were part of the best AAU team in the country. 1 of those kids was Wayne Ellington, who ended up helping the North Carolina Tarheels deep into the NCAA tournament. The other was a 6-6 sharp shooting guard that was only a junior.
Thanks to the small network in Philly, he found us... So today Tyreke made his announcement to attend the the University of Memphis (big up to Griff! Where you at!).
I wanted to create something that he would never forget. We gave him and his fam about 50 tees for the announcent that was live on espn2. Requests are though the roof.
Thanks to Pooh, Stephen, KO for making this happen. Also big up to Ron and Wes for really making this happen!
Here are a few flix. I rolled in with Reke Wallace, Set Free and Freeway. Philly stand up!

Congrats Tyreke! see you in memphis. I'll be at the BBQ spot.

Monday, April 14, 2008


PROPS TO NEIL. Good lookin on the THEY SHOOTIN TEE. (coming again this summer)


Saturday, April 12, 2008

Wednesday, April 9, 2008


The album cover for Lil Wayn'e Carter III leaked the other day. I found it on concreteloop.

This is hilarious. I would love to been in the room during the creation of this idea.
It's kind of taking the Biggies, Ready to Die album cover and putting the "Wayne-Twist" that we all love.
I really hope that this ends up to be the cover.

Saturday, April 5, 2008


Just browsing looking for some new shoes and noticed that has a ton of our t-shirts for sale. They have a really good selection of stuff that people have been asking for. So go get it!

KANSAS VS. MEMPHIS... Winner gets a t-shirt. be on the look out.


Gil debuted the UNDRCRWN ICE COLDS in a game last night against the Miami Heat.
They won so hopefully he figures out that they're a good luck charm.

HAPPY FINAL 4. Peep my man Chris Littman's minute by minute update live from San Antonio.


When adidas approached me to do the Gil II Zero collection, it was originally going to be a shoe for every game. When that was deemed impossible, it went to every game after the allstar break. Then we got it to 20. The crazy thing is that it all went down in a month. Designs and protos. I ended up doing about 30 or so versions but we got it down to the 20.
With Gil back, I'm sure he's going to try and wear all of them. Even if he has to wear 2 or 3 a game. Here are the Hibachi's that were in collaboration with Benihana. The original design had the wasabi bottom, which I liked better. Oh well.

Tuesday, April 1, 2008


Since the cat is out of the bag, I'd like to release the official photos of the Gil II Zero vs. Undrcrwn shoe.
This shoe was designed specifically for your feet or neck... and since Gil's knee got hurt, your knee.
These will be dropping in the next 2 weeks. We hope to see Gil back on the court getting ready for the playoffs.
Thanks to Gil, Ted, Bryon and especially Susan (sorry for trying to get you to put real rhinestones all over the shoe. It would have been hot.) for making this happen.

Look out for the official Launch party on April 19th. You never know who might show up.
Hopefully Stansbury will be there.