CONGRATS DEREK ROSE

NBA ROOKIE OF THE YEAR was announced. Congrats D.Rose.
These would be good t-shirts to be selling right now.

DAMANI x ADIDAS... Designed by DUSTIN CANALIN

So people may know this already but I used to design 90% of all of the Adidas Remix products.... even the collaborations.
The one collab that I enjoyed working on was the DAMANI, Congratulations Player Shoe. Damani is an up and coming artist out of Inglewood. He's not your typical west coast rapper. You won't hear too much about 6-4 impalas, khaki suits or even smacking people. He's kind of taking on the west coast LL Cool J.
So with his shoe came a limited edition UNDRCRWN T-shirt as well as one of the most inspiring 1 man marketing push I've seen in a minute. He produced a full length CONGRATULATION S PLAYER MIXTAPE, a commercial and a viral media campaign that he is doing now. These shoes are available in limited quantites across the country.

See here for more info on Damani.

I really don't need to explain anything. Download the mixtape and hear it from Damani himself.

DOWNLOAD THE MIXTAPE HERE.

ADIDAS AND UNDRCRWN AGAIN!

We're back at it. Launching today on UNDRCRWN.COM are the "Brand for Champions" UNDRCRWN & ADIDAS 3 signature collaboration shoes.

With the way adidas releases signature shoes now, UNDRCRWN is considered a marquee athlete. Like T-Mac, KG, Gil, Dwight Howard, etc. etc., Undrcrwn is asked to put our twist onto the signature models that are shared by other athletes.

With this collaboration we wanted to make sure that they all looked different but told the same story.
All 3 shoes are all things that come with winning.

The Commander Hi represents all things aspirational. Luxury goods, gold, diamonds, trophy wives, fancy cars, etc.


The Creator Mid is a bit more litteraly. It's made up of championship rings and trophy motifs.


The Creator Low represents things that get better with time. Classic with a twist. Basically saying that you can never take away what you accomplish.