There is a museum that changes out every few months to promote NIKE. Ipods are loaned out to give people verbal and visual tours of the show. It was amazing. They get it.
Sunday, June 8, 2008
NIKE MUSEUM BEJING
Nike just does it the right way. The term "getting it" is loosely thrown around all the time. Not a big of a fan as I used to be of the products, but the imagery and communication of the brand is always 2nd to none.
There is a museum that changes out every few months to promote NIKE. Ipods are loaned out to give people verbal and visual tours of the show. It was amazing. They get it.




There is a museum that changes out every few months to promote NIKE. Ipods are loaned out to give people verbal and visual tours of the show. It was amazing. They get it.