dustinOcanalin

Hello is anyone there?

2010-04-11T11:19:00.000-07:00

MY BLOG CAN NOW BE FOUND AT: www.DUSTINCANALIN.com

2009-07-31T17:12:00.000-07:00

In an attempt to better myself... j/k. The site needed a face lift.

The blog can now be found at DUSTINCANALIN.com.

Thanks for reading... Look for more entertaining stuff as well as some of my past, present and future projects.

Enjoy!

FLASHBACK FRIDAY - THE LAYUP AD CAMPAIGN

2009-07-31T11:02:00.000-07:00

I'm in the process of gathering all the work that we've done in the last 5 years of being in business, While digging I started to see some of our old ads. This was at the time of the big NBA Dress Code launch. No more wearing timbs and Sean John Sweatsuits.
I remember Allen Iverson wearing a Bill Russell (Celtics) uniform on the sideline... and he was playing for the Sixers.

NOOKA INTERVIEW -

2009-07-30T15:29:00.000-07:00

Nooka X Interview from ABB VIDEO on Vimeo.

Nooka creative director and founder talks about the Nooka brand. He also mentions the UNDRCRWN x NOOKA ZEN V.

These watches will be available on UNDRCRWN.com soon.

TWITTER CONTEST - WORST NBA TATOO

2009-07-30T12:55:00.000-07:00

GO TO UNDRCRWN .COM FOR MORE INFO.

If I were in the NBA I think my tatoo of Tatoo would win.

Here is mine.

DON'T FAKE THE FUNK

2009-07-28T19:59:00.000-07:00

THE HOUSE OF LOUIS VUITTON

2009-07-28T18:23:00.000-07:00

This is the greatest bootleg of all times.

Not sure where this is but I wouldn't be surprised if it were on CANAL ST.

IMAGES COURTESY OF RACKED.COM

SERIOUSLY?- UNRELEASED SONG

2009-07-28T09:05:00.001-07:00

I remember watching this fight and seeing 2pac walking in with Tyson. How ill is it that he wore a Yankees hoody into the ring. It looks like he just walked in off the street.

I didn't know that the song was a personalized.

DOWNLOAD HERE

MVPENNY TEE -EXCLUSIVE

2009-07-27T20:43:00.000-07:00

"I'ma stay winnin rock the custom drop Bentleys, Never eat at Denny's and party like Lil Penny - can he live?"
WHO YA WIT - JAY-Z
An exclusive design available only at:
PICKYOURSHOES.com

Also available in Grey Heather and Black.

I drew this by hand (YES- It's been a while). It took for ever to give it the same feel as the original. Kind of quirky but you get the picture.

Check this link for the entire LIL Penny catalogue.

MICHAEL JORDAN- GATORADE COMMMERCIAL

2009-07-27T17:14:00.000-07:00

EMOTIONS

2009-07-27T16:53:00.000-07:00

Anyone that knows me know's that I'm pretty emotional (thanks mom).
Not that I would want any footage of me crying, I thought this was 1 of millions of pretty random things on the 24 hour live stream with Stephon Marbury....

Here are some of my favorite crying moments captured on video.

Congrats to the NBA for making the video of Kobe's emotional apology disappear off the face of the earth.

UNDRCRWN TWITTER CONTEST

2009-07-27T06:58:00.001-07:00

GO HERE FOR MORE INFO ON HOW TO ENTER.

Word on the street is that the prize are some exclusive shorts and T-shirts.

STARBURY - MAKING SENSE

2009-07-24T08:35:00.000-07:00

STARBURY MAKING SENSE.

STARBURY NOT MAKING SENSE. (one of the greatest interviews ever)

I wanted the Celtics to win so that Steph would win a ring.

THE GOOD OLD DAYS - DOMINO

2009-07-23T13:16:00.000-07:00

So I just hit the jackpot... well let's just say Pete of UNDRCRWN found a few gems.

Pete is the guy who makes you wash your hands when you look at a magazine. Or that collects West Elm catalogues, Williams & Sanoma, Frank 151, etc. etc. He has multiples of stuff since the late 80's.

Today s find has been the Source magazine from December 1993. It's too good to show you everything.

Here is an add for the Domino album. West coast stand up!

YO MAMA! - Top 5 Shit Talkers of All Time

2009-07-21T21:00:00.000-07:00

I remember growing up looking at the book SNAPS in the bookstore. I think I still have the book somewhere. During a random youtube search I stumbled upon this SHAQ interview that I thought was funny. This made me think about all the funniest snaps I've ever heard.

Here is my list for top 10 shit talkers of all time (SPORTS and NON SPORTS)

SPORTS (In no particular order)

1. Chad Johson - He raced a horse and changed his last name.
2. Gary Payton - I sat close to the court one time. He doesn't shut up. He's hilarous too.
3. Michael Jordan
4. Terrell Owens - I saw him play Hoop it Up 10 years ago with his boys. If I were his boys, I would not let him talk to me like that.
5. Rasheed Wallace
6. Sam Cassell - You just know he has tough skin.

7. Mike Tyson

8. Muhammad Ali

9. Prince Naseem

10. The Rock

NON-SPORTS RELATED (In no particular order)

I would chop off my finger to hear these guys go at it in a circle.
- ROBIN HARRIS
- EDDIE MURPHY
- MARTIN LAWRENCE
- JAMIE FOXX,
- DAVE CHAPELLE

- RED FOXX

- RICHARD PRYOR

- D.L. HUGHLEY

THE GOOD OLD DAYS - IVERSON | SIXERS

2009-07-21T20:49:00.001-07:00

BEASTIE BOYS FT. NAS - TOO MANY RAPPERS

2009-07-21T16:21:00.000-07:00

from GABEM510's blog.

CELEBRITY SIGHTING - ADAM SANDLER - EMINEM CARICATURE TEE

2009-07-21T08:38:00.000-07:00

I heard through the grapevine that one of Eminem's new basketball buddies was Adam Sandler. Odd couple but makes sense for UNDRCRWN. It really shows our reach.

So last night I was watching Conan and saw that Adam Sandler was wearing the Eminem Caricature t-shirt. Come to find out he wore it to the premier of his new movie Funny People.

The devil is in the details - D&G

2009-07-20T20:25:00.000-07:00

Recently was in SOHO and walked passed the D&G store on Broadway.
For such a design conscious brand it was pretty sad to see their doors.
Hopefully they were tired of people pushing the doors when they walked in.

AMAZING

2009-07-20T07:18:00.000-07:00

Kenny Dobbs needs to be in the NBA dunk contest next year.
The NBA is about entertainment and selling tickets. I had more fun watching this on my computer than watching the timberwolves or bucks.

70% OFF EVERYTHING

2009-07-19T10:09:00.001-07:00

We're going to give our entire website a makeover, so we needed to make room for the new goods.
Don't ever say that I never "hooked you up". This is a steal.

USE THE CODE "LastChance" at checkout.
While supplies last.

UNDRCRWN.com

COMEDY

2009-07-19T06:44:00.000-07:00

I often think of the pinnacle moment in creation of things.

I wish I was there when this happened.

SNEAKER HISTORY - TENNIS SHOES

2009-07-15T14:47:00.000-07:00

After watching a few matches of Wimbeldon a few weeks ago, it got me thinking... I grew up loving tennis shoes. I used to play tennis occasionally, but most importantly I used them to play basketball in outside on the concrete. They had a tougher outsole that lasted longer.
What happened to the importance in tennis in our culture? The shoes now suck. Cool tennis shoe commercials are non existent.
We used to have McEnroe, Agassi, & Chang. Before then Rod Laver, Stan Smith. They all had dope shoes. Reebok even took jabs at Agassi and his flavorful assortment of shoe colors with his pump. We need some more sneaker beef!

Coming up I bought Agassi's signature shoe every year. Just like I did with Jordans.
So now, I'm in the process of photographing all of my shoes, (I have most of them saved in storage that I've accumulated since the early 90's) I'm seeing all kinds of old tennis shoes.

Here are my top 5 tennis shoes of all time.
5. NIKE AIR FLARE (great baskebtall shoe)
4. NIKE AIR TECH CHALLENGE (the first 2)
3. REEBOK COURT VICTORY PUMP ("The Michael Chang's")
2. Air Cross Trainer 1 ("The McEnroe's")
1. ROD LAVER (one of my signature shoes that I wear atleast 4 times a week)

Here were a few shoes that I did for Adidas a couple of years back when Agassi just signed to Adidas. (So weird I know, but gotta chase that check right?) Like a lot of streetwear ispired sports graphics, these shoes were inspired by his first Tech Challenges.

SUMMER PRODUCT SHIPPED

2009-07-15T14:24:00.000-07:00

In a recent trip to the t-shirt factory, I was able to see all of the summer product that was shipping. Most should be instores already so you may even have a tee or 2 or more if you know better.

Look for all of this product to be online at UNDRCRWN.com in a couple of weeks. Stay tuned for more info.

EVIAN COMMERCIAL

2009-07-10T07:37:00.001-07:00

SMACKFEST 05 - OLDIE BUT GOODIE

2009-07-08T15:06:00.000-07:00

check out all of them here.

What happened to Victor Page?

2009-07-08T05:12:00.000-07:00

I was wondering what happened to the slick left hander that ran the back court with A.I. at Georgetown. He was the truth.
I guess he had some issues.

MAKING OF JAM

2009-07-07T12:27:00.000-07:00

Ron Artest - Michael Jackson Tribute

2009-07-07T09:38:00.000-07:00

This made me uncomfortable.

The DOC ART Collection

2009-07-06T13:16:00.000-07:00

So last night as I was on my way to Rich Medina's and Bobbito's Happy Feet party, I noticed some street art for sale by West 4th St. Park. Not even sure how the piece I purchased actually caught my eye. They were all so similar.

Zorroz the artist himself was there selling them. When I inquired about price, pointing to the painting I was interested in, he quietly smirked and yelled out- "Oh you want the boooty- I just did that today... I had to get that booty just right."

As an ex artschool guy and an art collector, I know that the point of art is the story behind it and what it represents. I think "The Booty", will always be in my collection.

48 HOUR SALE

2009-06-26T11:35:00.000-07:00

USE CODE "UC48"

R.I.P. MICHAEL JACKSON

2009-06-25T15:10:00.000-07:00

The greatest ever. So sad.

UNDRCRWN NOSTALGIA - CEREAL BOXES

2009-06-24T15:15:00.001-07:00

If you've been purchasing UNDRCRWN since 2005, you will remember that we used to package all of our T-shirts in cereal boxes. We go sued for them looking too much like some famous cereal brand, so we had to discontinue producing them. We have big plans coming soon with our packaging, so stay tuned. So if you have one of the old ones, they are collectors items. Also we did a special valentines edition box in collaboration with DJ Neil Armstrong that we only made 200 of.

KARAOKE'S FINEST - WE ARE THE WORLD

2009-06-24T08:19:00.000-07:00

NIKE COMMERCIAL - KOBE CELEBRATES

2009-06-23T09:43:00.000-07:00

OFFICIAL "Best team to watch" ever, by Dustin Canalin

2009-06-21T14:21:00.000-07:00

1st nominee: 2001-2002 Sacramento Kings:

21 Vlade Divac C
4 Chris Webber PF
16 Predrag Stojakovic SF
13 Doug Christie SG
10 Mike Bibby PG

31 Scot Pollard F -
51 Lawrence Funderburke PF
5 Hidayet Turkoglu SF
3 Gerald Wallace SF
24 Bobby Jackson PG

I was at the very first game Jason Williams played against the Warriors in his rookie year. He was so ill. I was a huge fan immediately. I still think he is probably one of the most entertaining player I've ever seen for the full 48 minutes. Even on the bench and in interviews. Dude is so hood. When we signed him when I was at AND1 we used to have to charter planes for him so he could have his medicine.

HAPPY FATHER DAY AKA SHAWN KEMP DAY

2009-06-21T09:58:00.000-07:00

Oh he was making it rain more than anyone could imagine.
Encore Collection dropping soon...

I still can't believe there isn't an NBA team in Seattle. So sad!

Sorry non basketball nerds... this is why... Get it?

LEROY SMITH'S 2 ON 2 HALL OF FAME CHALLENGE

2009-06-20T15:15:00.001-07:00

Amazing!
http://www.getyourbasketballon.com

SWAG JUICE BY UNDRCRWN

2009-06-20T14:43:00.000-07:00

Are you low on swag?
You want to look like a rapper in pictures but you're having problems with all of your poses.
Do you not own an expensive car or a chain....
Well you need some SWAG JUICE. A new product from UNDRCRWN.com

PLease note that this drink is fictional and should remain fictional.

Not like the people who made this. Or this.

Or maybe we're just dumb and they're making tons of loot on it - Either way, We would like to dedicate this t-shirt to you.

Available here.

UNDRCRWN LOVES THE KIDS!

2009-06-19T10:22:00.000-07:00

Last week UNDRCRWN fam, Jason Davis(twitter addy: @JasonDavis43), Fullback for the Chicago Bears along with Carey Davis of the Pittsburgh Steelers hosted a weekend Sportsfest in their hometown of St. Louis. (shout out to Ozzie Smith!) UNDRCRWN designed and prodocued the official t-shirt. In attendance was Adrian Peterson (Vikings), Nate Washington(Titans), Jason Avant(Eagles), John Broussard(Bears), Christain Morton(Titans), Matt Sinclair (NFL), Brian Scaffering (Browns), Martin Nance (Steelers).

This weekend Jason will be hosting a Football Camp in Chicago. We also did the tees for that as well. More photos coming next week. Be on the look out for the Bears this season.

SLAM DUNK TOOTHBRUSH

2009-06-18T21:59:00.001-07:00

I want all of these! Thanks Gabe for finding this!

ROCKY III USB

2009-06-18T21:48:00.000-07:00

Yes. I need all of these.

OBAMA game critique

2009-06-18T16:27:00.000-07:00

NBA stars & legends analyze Obama's game... Thanks magic for making this uncomfortable for people to watch.

HAPPY BIRTHDAY 2PAC

2009-06-16T14:19:00.000-07:00

Wish you were here to smack some of these corny sounding rappers!

KG ON JAMIE FOXX SHOW

2009-06-16T13:24:00.000-07:00

This is old, but it was on today and it stopped me from working. Maybe it will be a good treat for you too.

What to wear to the parade.

2009-06-16T10:34:00.001-07:00

Here are a few options to wear to the Lakers Championship Parade.
At the end of the day, we at UNDRCRWN would like to bow down and say congrats to Kobe. He did it... pretty much by himself.

First Choice:
Me Myself & I Tee. The exclusive yellow colorway is available at Mooseshirts.

It also comes in purple as well.

For those who live in the past (like myself). You can get a reprint of the Inglewood Dynasty Tee at Mooseshirts.

UNDRCRWN is on twitter

2009-06-14T11:41:00.001-07:00

ROOTS PICNIC

2009-06-14T07:51:00.001-07:00

PIctures are worth 1000 words...
But how much are words worth? Here are some free ones...

The Roots Picnic was amazing this year. Not 1 million degrees like last year.
The highlights were:
- Santigold brought out Spank Rock on stage (he later shared the do-it-yourself barbeque grill with yours truly).
- Public Enemy x The Roots-Flav without Chuck D and Chuck D with out Flav is like the NBA players without white girls.
- seeing all of Philly back stage.
- trying to figure out how many people actually belonged back stage.
- Asher Roth wearing a Larry Bird Jersey until UNDRCRWN's Pete Small told him that Philly hates the Celtics... Asher eventually taped a piece of paper over the Celtics logo that read "PHILLY" - good move Asher!
- seeing people on drugs getting hauled off on stretchers- it's not woodstock people. Save your drugs for encounters with young Hollywood.
-Flavor Flav had the size label on his jeans still. (yes hipsters it was an accident-please do not try and add this to your scarf and dunks. It is not a trend)
- Everyone that wore the AIR YEEZY's must have spent days picking out the matching outfit with their friends.

DJ NEIL ARMSTRONG - UNDRCRWN Sweater cameo

2009-06-10T13:20:00.000-07:00

Congrats to the homey Dj Neil Armstrong.
I know I'm a little late with this.

Buy the sweater he is wearing @ UNDRCRWN.com

FINAL SALE

2009-06-10T13:14:00.000-07:00

UNDRCRWN.com is having a 40% off sale. Type in "finals09" at checkout.

PRODUCT OF THE DAY/INSPIRATION- DC VARSITY TEE

2009-05-24T17:59:00.001-07:00

My cousin had a dope custom Georgia Bulldogs jacket.I wanted it so bad. So when I went to SF Pier 39 to buy it, I asked for it but the salesman must of thought I said "Georgetown" instead of "Georgia." I liked it so much that I bought it instead of Georgia. After buying it, I figured out what the Hoyas were all about. By then that they just won the national championship and Patrick Ewing was one of the best college players (shout out to Gene Smith/UNDRCRWN sales agency superstar. He was on the championship team) heading into the NBA draft. So since then I supported the Hoyas.
When Allen Iverson got there, I just liked the fact that he was in jail before the season and was an All-American quarterback. Plus his crossover was crazy. Teaming up with one of my favorite/least known players Victor Page they had one of the illest backcourts ever.
Buy the t-shirt here.

- DOC CIRCA 1988

EM FREESTYLE ON TIM WESTWOOD

2009-05-24T07:49:00.000-07:00

Eminem Caricature Tee are still available here

Asher shout out.

KOBE IN DENVER AGAIN

2009-05-23T22:10:00.000-07:00

I designed this a while back (pretty much when it was relevant). But since Kobe just took game 3 in Denver, I thought it was relevant now. I still have a few left.
I'm going to sell 24 of these soon.
Stay tuned.

Here is the inspiration... (special shot goes out to Jeff Rhodes)

MY NEW LOGO

2009-05-23T13:29:00.000-07:00

INSPIRATION - MIES VAN DER ROHE- BARCELONA CHAIR

2009-05-23T12:47:00.000-07:00

Mies van der Rohe, Ludwig
(1886-1969)

Birthplace: Germany

Ludwig Mies van der Rohe was the german architect responsible for the Barcelona chair that UNDRCRWN used as a canvas for the UNDRCRWN Chair. The original chair was designed to be placed inside the Barcelonal International exhibition.
It was actually named the Pavillion Chair but became know as the Barcelona Chair because of the actual building it was created for. This was always one of my favorite chairs. It's simplicity and comfort are 2 values that I carry into all of my design.

For more info on Mies van der Rohe click here.

Remember this?

2009-05-23T12:42:00.001-07:00

Notice how Shaq didn't really do anything.

MR. BIG $HOT

2009-05-21T21:30:00.000-07:00

While working on certain footwear projects for Adidas, I created identities for a few athletes.

One was Chauncey Billups. Not sure where this ended up but in honor of the big win tonight, here you have it. More to come...

MEMORIAL DAY SALE

2009-05-21T19:37:00.000-07:00

Everyone is talking about this sale... well maybe not everyone, but they should be.

Take a gander over at UNDRCRWN.com. It's good for your health. If you feel like buying something, simply type in "MEMORIAL09" at checkout and you'll receive 40% off courtesy basketball short weather. Please forward this to 10 of your friends or else you will step in sh!% every day for a week.

T-SHIRT AWESOMENESS

2009-05-21T19:35:00.000-07:00

What do you get when you combine. Too $hort & McDonalds?

UNDRCRWNCOLLEGE.COM

2009-05-20T09:21:00.000-07:00

If you love doing something crazy, then check out the new Asher Roth x UNDRCRWN webstore.
UNDRCRWN has just launched UNDRCRWNcollege.com. The official liscenced apparel by UNDRCRWN. Look for exclusive colorways coming soon!

ROOTS X PUBLIC ENEMY ON JIMMY FALLON

2009-05-17T20:59:00.000-07:00

BRUCE LEE vs. IRON MAN

2009-05-10T18:20:00.000-07:00

Bruce Lee all day.

GONE FISHING VOL. 2

2009-05-10T10:41:00.000-07:00

I should probably add Yao Ming, the Hawks and the Mavs as well.

SHOPUNDRCRWN.COM - GONE FISHING SALE.

2009-05-08T11:46:00.000-07:00

In honor of season ending losses that will transition to glorious vacations with baby momma's, we decided to have a sale.

USE THE CODE: GO FISH AND RECEIVE 30% OFF OF YOUR WEB PURCHASE

EDDIE HOUSE IS FROM THE BAY.

2009-05-06T21:38:00.000-07:00

"I just made a shot, that's what happens when you start bustin' somebody's ass., they get upset like that and resort to bush league tactics."
Eddie House, Boston Celtics.2009

My new favorite player.

LIVING PROOF SPEAKER SERIES

2009-05-04T22:12:00.000-07:00

Last week I was invited to the Harlem Boys and Girls Club, "Living Proof Series" to speak to kids about my career.
Also speaking was Nike EKIN, Will Eberhart. Wow, what a story. I found out that Will was working with AND1 before I was there, went to school in the Bay and now at Nike as an EKIN. Small world.

Looking back it's pretty crazy that I left the Bay Area 10 years ago and have been able to see and do as much as I have so far (key words, "so far") I'm glad I get an opportunity to explain to kids that there are more opportunities in the basketball industry then just playing.

Thanks to Manny and all the kids that showed up. Next time I think I want to have a 3 point shoot out with all the kids for t-shirts. Only thing is that there might not be many shirts given away.

RANDY BROWN'S CHAMPIONSHIP RINGS AVAILABLE HERE

2009-05-04T20:16:00.000-07:00

My birthday is coming up. If someone is looking for a good gift for me. I think this would be perfect...

From ESPN.com
----------------
He bagged three rings with the Bulls, now you can.

When the news came over the wire last week that former Bulls guard Randy Brown would be selling his trio of championship rings as part of bankruptcy proceedings, it was a solemn reminder that the truth hits everybody in a recession as deep as the one we're all in right now. Brown, who also served as an assistant coach for the Sacramento Kings, filed Chapter 7 recently, and consigned his personal mementos of athletic dominance to the highest bidder. Sold as a set, the three rings have been tagged with a minimum opening bid of $19,000.

Read the rest of the ESPN story here.

PAC MAN - POUND FOR POUND - THE GREATEST

2009-05-04T20:14:00.000-07:00

TUPAC

2009-04-30T12:35:00.000-07:00

Tupac Resurrected (MySpace Exclusive)

This is crazy. I think it's real. We should come back with these tees. This was the first tee we did back in 05.

Official "Gone Fishing" Screensavers

2009-04-29T22:43:00.000-07:00

In honor of all the fallen soldiers here is a little screensaver for your viewing pleasure.
I'll be updating this as the teams fall off.

SPRING 2009 2.O

2009-04-29T11:54:00.001-07:00

Spring 2 dropped today...
Special thanks to RIch Medina the featured model.

Buy it here.

HARPUTZ ADIDAS

2009-04-26T22:15:00.000-07:00

This might be the coolest thing ever. The store is.
My man Bootsy who I grew up with is the man there. I recently spent a couple of hours rummaging thorugh the archives.
This is the illest shoe store ever.

Weird

2009-04-26T17:35:00.000-07:00

This just seemed awkward to me... and I'm sure the people involved and the people watching.
Although Wayne kind of looks like Woopie Goldberg's son.

CONGRATS DEREK ROSE

2009-04-22T22:04:00.001-07:00

NBA ROOKIE OF THE YEAR was announced. Congrats D.Rose.
These would be good t-shirts to be selling right now.

UNDRCRWN IN THE BUILDING!

2009-04-22T12:01:00.000-07:00

Congrats & thanks to Asher and the crew. This is from the album release party 4/20 @ Rivington Hotel.

HAPPY 4-20 - Congrats Asher!

2009-04-19T21:27:00.000-07:00

Go buy Asher's album... and them some gear here.

Asher GYT & MTV Promo Spots
Uploaded by yardie4lifever2

Funny commercials to start your week

2009-04-19T20:35:00.000-07:00

PRODUCT OF THE DAY- MARCY TRACK JACKET

2009-04-19T16:39:00.001-07:00

Although this may look like your basic track jacket from afar, I would like to expose the detail that one can only appreciate in person.

Exhibit A: A gingham pattern that is knit into the fabric.

The pattern is subtle enough to avoid fashion paparazzi, but beautiful enough to proudly walk away from a crowd of gawkers as someone asks "where did you get your jacket?"
Exhibit B: The signature UNDRCRWN striped rib.

The small stripes don't look too crazy from afar, but up close you can see the detail. It's like a "fresh elegance" as I like to call it.

Exhibit C: The detailed finishing of the garment.

All of the inside seams are bound (covered up) so that you do not see the ugly seams on the inside. This is a detail that is most often found in tailored suits or reversible garments.

Other details include soft felt appliques on the left chest and sleeve. I've also created a custom zipper pull and added zipper pockets to ensure that you don't lose anything while wearing this jacket.

OFFICIAL PRODUCT DESCRIPTION:100% poly body with gingham jacquard. 1x1 cotton striped rib in insets and collar. Soft cotton felt appliqués on left chest and sleeve. All inside seams are finished because we don’t like when the insides are ugly. We make things like they’re supposed to. No inch of this jacket was not taken into consideration.

I've included the actual tech pack that was submitted to the factory to show you the amount of detail that goes into a piece like this. Also note that this is about 1/3 of the info that you have to give to the factory. Countless emails and revisions take place over the course of a year.

I'm not sure why I called it The Marcy Track Jacket as you can see in the tech pack it was named and designed over a year ago.

Don't just appreciate it. Get one for yourself here.

RAY IS MY FRIEND

2009-04-16T20:33:00.001-07:00

I was out at the Def Jam 25th anniv. party at Flight Club NYC.
Here are the pix from Ray's (mighty healthy) blog.

Shouts out to Jeezy & Drew!

Ray here is a treat for you tought you might like this.
Not real... but should be.

UNDRCRWN & ASHER ROTH

2009-04-16T05:39:00.000-07:00

With Asher Roth's upcoming release of Asleep in Bread Aisle, UNDRCRWN will be releasing the second installment of the College Colelction. These 3 tees were inspired by the cult classic movie, Animal House.

Congrats on the album Asher!

DON'T BUY ASHER ROTH'S ALBUM

2009-04-16T05:28:00.000-07:00

UNDRCRWN ON TWITTER

2009-04-12T21:48:00.000-07:00

UNDRCRWN is now on twitter.
Follow us at:
twitter.com/UNDRCRWN.COM

UNDRCRWN IS A WINNER!

2009-04-10T14:36:00.000-07:00

I thought this was funny!

SNEAKER FREAKER INTERVIEWS ME.

2009-04-09T11:47:00.001-07:00

Look for the second delivery of Mos Def coming soon.

Read the interview here.

FINAL FOUR SALE EXTENDED 40% OFF

2009-04-07T14:04:00.001-07:00

In honor of the Final Four, (My money is on Michigan State) I would like to offer an extension... Not the like your tax extension that you need to apply for or even the kind that Beyonce uses... I'm talking an extra 5 days to get some of our latest products. The sale will be until Friday, April 10th.

ENTER "FINAL4EXT" at checkout to receive 40% off of your purchase.
UNDRCRWN.COM

UNDRCRWN T-SHIRT ARCHIVE

2009-04-06T15:08:00.000-07:00

With the recent post of the Wizards youngbucks wearing UNDRCRWN tee's (which FYI is not an UNDRCRWN endorsment.. But thanks anyway), I thought I would show the shirt that Nick Young was wearing. We don't do too many custom tees but when Gilbert Arenas calls and want you to be part of one of his off court pranks, we listen.
Nick Young, a favorite target for Gil, must of opened his mouth one too many times. We sent a few dozen tees down to DC during the heat of the presidential race. The entire team had them on. If footage comes available, I'll let you know.

I have one tee for auction if anyone wants to bid let me know.

Otherwise check the 40% FInal Four Sale at UNDRCRWN.com

WASHINGTON WIZARDS COMMERCIAL

2009-04-04T23:08:00.000-07:00

Featuring JaVale McGee, Andray Blatche and Nick Young of the Washington Wizards.

ASHER AND BEANS

2009-04-03T16:05:00.000-07:00

The start of it all.

Mos Def - Beanie Sigel - Asher Roth - Mista Fab Freestyle Over Cannon Anthem from Decatur Dan on Vimeo.

UNDRCRWN literally made this happen.

UNDRCRWN Records coming soon. Right Free?

FINAL FOUR - 40% OFF WEB BLOWOUT

2009-04-03T15:56:00.000-07:00

Simply enter "FINAL4" at checkout and receive 40% off.
Sale ends Monday...

UNDRCRWN.COM

TEXT BOOK

2009-03-31T21:47:00.000-07:00

Thought this was pretty random... and funny.
My sister who is a senior in highschool, is taking a marketing class. In her text book is a picture of an ad that was shot in UNDFTD a few years back for The US Postal Service. The model in the shoot was wearing our shoe, "The Layup". Remember those? Oh how I miss them. People slept. We'll release them again one day.

ASHER ROTH COLLEGE TEE -WESTCHESTER UNIVERSITY COLORS

2009-03-24T16:46:00.001-07:00

Get it here.

Represent Asher Roths alma mater West Chester University... or for you Laker University fans as well.
Only 50 available online now.

ECSTATIC COMING SOON

2009-03-24T05:03:00.000-07:00

Mos Def - Words - The Ecstatic - in stores Spring 2009

MOS DEF COLLECTION BY DUSTIN CANALIN FOR UNDRCRWN 1.O DROPS TODAY

2009-03-17T22:27:00.000-07:00

Quick note. We had this version of Brooklyn We Go Hard for almost 3 weeks. We slept.

So the story goes like this. Mos Def was spotted multiple times wearing UNDRCRWN product in our first year. Eventually he finds us at the Magic show in Las Vegas in February of 2008. We exchanged props and went our separate ways. A few weeks later he was driving through Philly (home of UNDRCRWN Headquarters). He hit us up. To make a long story short, he and I talked about design and the next thing you know he was in Philly for a week and we had already presented a collection and worked out a deal with adidas for a shoe (The shoe was later cancelled. Not sure why. Mos really wants the shoe to happen as do retailers...We'll see).

Fast forward to August 2009, I had already become Mos Def's official design team. I've created t-shirts, graphics and other materials for his Watermelon Syndicate tour, Rock the Bells and other shows. He always performs with a rug that we created for him as a personal gift.

We debuted the entire collection in Vegas at the August Magic. We had a huge party. Outside of Mistah Fab killing the cipher, the show was a complete success. Click here to see the legendary moment. Asher Roth, Mos Def & Beanie Siegal.

The inspiration behind the line is from the Dead Prez RBG (Revolutionary but Gangsta) Album. Mos drew on napkins and small pieces of paper little symbols that represented his life and who he is. I took those symbols and incorporated them into the Mos Def version of the RBG print.

There will be 2 releases of his product. Tees first and then the Cut & Sew Collection in early April.

Purchase the collection here.

or at karmaloop.com

or undrcrwn.com

ASHER ROTH ON MTV

2009-03-16T14:00:00.000-07:00

Asher on MTV on wearing the UNDRCRWN Shawl Hoody.

Go get it here.

MTV Shows

PRODUCT OF THE DAY- BULLSHIT CREW

2009-03-16T12:58:00.000-07:00

The crew is one of my favorites from the Spring 1 line. The large gauge chainstitch is a great detail along with the cotton twill applique number 10.
I was kind of inspired by the Jordan 10 hence the number 10.

I remember trying to buy my mom a pair of those shoes whenever they came out.
She wore them once just to be nice. Oh well. Happy Birthday Mom. Want a sweatshirt?

buy it here.

PRODUCT DESCRIPTION:100% cotton french terry with printed stripes. Appliques on center front and back. We thought since everyone else made bullshit, we should too.

CONCEPTS x HOUSE OF PAIN X ADIDAS

2009-03-13T20:20:00.000-07:00

The homey Frank the Butcher just sent this to me.
So dope. For more info contact Concepts in Boston.

UNIVERSITY OF OREGON COLLEGE TEE (EXCLUSIVE)

2009-03-13T20:01:00.000-07:00

College tee exclusive by Coolestshop.com
Get it here.

PATRICK CHEWING

2009-03-13T18:10:00.001-07:00

UNDRCRWN POP UP SHOP - 3.12.09 @ MADE TO ORDER - PHILA

2009-03-12T11:44:00.000-07:00

FIGHTING CHICKEN

2009-03-11T09:04:00.000-07:00

Inspired by the Notre Dame Fighting Irish. UNDRCRWN brings you our version of the St. Patty's day T-shirt.

AVAILABLE AT UNDRCRWN.com

Official Press Release:
There’s more to St. Patrick’s Day than Green Guiness and corned beef hash.
March 17th will soon be upon us and to commemorate this years festivities (aka an excuse to start drinking at 9am)- UNDRCRWN is releasing A St. Patty’s inspired Tee based on the inafmous UNDRCRWN mascot- Roscoe the Chicken.
Available for purchase at undrcrwn.com